CRM Administrator Intern- Marketing Operations

CRM Administrator Intern - Marketing Operations

• Intern

About Publicis Groupe

Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s third largest communications group. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. This model, with a country led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.

Digitas is a highly-caffeinated playground where brilliant minds come together to bring bold, award-winning ideas to life.

Paving the way is our Marketing Operations group, comprised of experts in cross-channel execution, data management, process design, assessment methodology, CRM, marketing automation, email tool implementation and usage, and data capture across all marketing channels.

To help with this, we’re looking for an outstanding CRM Administrator – someone who is passionate about how technology and marketing work together to strategically solve our clients’ business challenges.

What you’ll do:

As a CRM Administrator, you’ll work closely with your manager to help design, execute, and manage cross-channel marketing programs on behalf of our clients, working with various technology platforms and vendor partners.

Day-to-day, your role includes:

• Executing cross-channel marketing communications on CRM Platform(s) including email, SMS, and Push Notifications.
• Performing basic hygiene QC of test cases on outgoing email, SMS or Push Notifications messages.
• Collaborating with internal teams to understand the audiences & data and plan the strategic journey flow.
• Ensuring CRM key performance indicators are captured and monitored.
• Working in an Agile team that owns integral parts of the system, designing and delivering quality stable solutions.
• Performing ongoing CRM platform administration.
• Supporting debugging, monitoring, and control during production, go-live and post-launch phases.

We’re looking for strong, impactful work experience, which typically includes:

• Studied in a related field like IT, Data, Creative, or Marketing.
• HTML & CSS basics.
• Proficient in a technical & digital environment.
• Proficient with Microsoft business applications (Word, Excel, PowerPoint).
• Detail-oriented, organized, and a multi-tasker.
• The ability to work productively as part of an Agile team.
• Ability to work independently, and collaboratively in a cross-cultural and global environment.
• A desire to continually improve how you and your team work.
• Willingness to learn and pick up new technologies as training will be provided.

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