Digital Marketing Strategist

Job Responsibility

E-commerce Channel Management

• Elevate our brand on major marketplaces by optimizing listings (SEOs), managing promotions, and analyzing performance data to drive sales and improve customer engagement.
• Monitor key performance indicators (KPIs) like sales, conversion rates, customer reviews/ratings, and implement strategies to improve these metrics.
• Spearheading regular market analysis and competitor benchmarking to identify trends pricing strategies, and promotional and opportunities for growth and expansion.
• Plan, execute, and optimise campaigns and promotions effectively to achieve sales and marketing objectives.
• Collaborating with cross-functional teams to launch impactful campaigns.

Inventory & Financial Management

• Collaborate with cross-functional teams to ensure smooth operations, from stock management to financial reporting, aligning e-commerce strategies with our broader business goals.
• Ensuring quantity of inventory is always accurate and up to date, perform weekly and monthly reconciliation whenever is needed.
• Work closely with Warehouse & Production Team on stock allocation for the website that meets e-commerce Marketing Plan on collection launching, replenishment and promotions. This includes overseeing the Quality Check is carried out accordingly upon stocks received.

Customer Excellence

• Lead the charge in managing customer interactions including inquiries, complaints, refund/exchange requests, recommendations, and other activities that reflect to the operation of the e-commerce.
• Foster satisfaction, loyalty, and community through exceptional service and engagement initiatives.
• Monitor customer feedback, reviews, and ratings to identify areas of improvement and implement strategies for enhancing customer satisfaction and retention.

Other

⢠Supervise and provide support (hands on to work might be required) to subordinates to ensure set deliverables.

Job Requirements

Full time position

Start date : Immediate

Location : Zenith Corporate Park (Must have own transport)

Working Hours : 9am - 5:30pm (Monday - Saturday)

You're The Ideal Candidate If You Have

• A passion for the Kiss&Tell brand and a deep understanding of the Malaysian e-commerce landscape.
• Minimum 2-3 years of experience in managing marketplace accounts, preferably with a focus on Shopee, Lazada, TikTok and Zalora in the Malaysia and Singapore market.
• Proficiency in using marketplace seller portals, tools, and analytics dashboards including sponsored product ads, banners, and other marketplace-specific advertising options.
• Solid analytical skills to interpret data, identify trends, and make data-driven decisions.
• Excellent project management skills with the ability to prioritize tasks, meet deadlines, and handle multiple projects simultaneously.
• Strong communication and interpersonal skills to collaborate with internal teams, external partners, marketplace support, key account managers, brand principals, and third-party e-commerce enablers.
• Detail-oriented and proactive mindset with a focus on continuous improvement and achieving targets.

Job Benifits

• EPF / SOCSO / PCB
• Medical insurance upon confirmation

banners , Interpersonal Skills, Tools, Analytical Skills, Project Management Skills, Communication