Advertising & Promotion Executive

The Company

Herbal Farmer is a fast-growing and dynamic company based in Johor since 2017. Our brand direction revolves around understanding the health preferences of young consumers and the agile market insight by a group of talented team members dedicated to innovation and growth. We firmly believe that ordinary people can achieve extraordinary things with a clear-cut brand direction and framework. Become one of our team members now at Herbal Farmer, we invite self-motivated, results-driven and detail-oriented individuals to be part of our journey towards excellence.

Job Overview
As a rapidly expanding retail brand in major cities, we are committed to enhancing our brand presence and communication by seeking an experienced and creative A&P Executive to join our team. This role is essential for developing and executing strategic promotions and events that align with our brand identity and drive business growth.

The Role

As an Advertising & Promotion Executive, you will need:

Promotion, Workshop, and Event Management:

• Promotion Planning and Execution: Develop and implement effective promotion strategies for E-commerce (EC) & Retail Operations (RO) to achieve sales goals.
• Workshop Planning and Execution: Plan and execute quarterly workshop events, define goals, attendance, and sales targets, and collect feedback and ROI for management review.
• Exhibition and On-ground Event Support: Assist with seasonal exhibitions and promotional spaces, coordinate setup and marketing tools, suggest promotional activities, and manage event feedback and ROI.
• Marketing Tools: Create and provide all necessary marketing materials for online and offline promotions, including design direction and details.
• Collaboration: Work closely with team members to ensure cohesive and effective communication strategies such as scheduling meetings to explain campaign details.
• Strategy Refinement: Work with the content team to discuss and improve promotional strategies.
• Analysis and Reporting: Track and report on the effectiveness of marketing campaigns.

Skills & Experience

The ideal candidate should possess the following skills and experience:

• Minimum of two years of experience in an advertising & promotion role would be an advantage.
• Practical experience in promotion for E-commerce, Retail Operations, and Marketplace.
• Strong understanding of marketing principles and promotional strategies.
• Detail-oriented with excellent organizational and time-management skills.
• Ability to work collaboratively in a fast-paced environment.
• Proficiency in both Mandarin and English (written and verbal).

Working Hours

• Monday - Friday (8.30am - 6.15pm)

Location

How to Apply
Does this role sound like your alley or your dream job? Click the “Quick Apply” button now.

Your application will include the following questions:

• What's your expected monthly basic salary?
• How many years' experience do you have in event management?
• How many years' experience do you have as an Advertising and Promotion Executive?

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