Social Media Analyst
Full-time
Confidential
Job Responsibility â¢Social Media Strategy Development
- Develop and execute a comprehensive social media strategy aligned with the companyâs overall marketing and business goals.
- Regularly assess and adjust the strategy to ensure its effectiveness and innovation.
- Manage and update all the companyâs social media accounts (e.g., Instagram, Facebook, YouTube, TikTok, Xiao Hong Shu...etc).
- Write, edit, and proofread a variety of content, including blog posts, articles, social media posts, and more.
- Plan, create, and schedule engaging content across social media platforms.
- Develop and implement strategies to increase the reach and engagement of social media content through paid advertising.
- Plan and execute targeted advertising campaigns on various social media platforms
- Utilize audience targeting tools to reach specific demographics, interests, and behaviors.
- Monitor advertising performance metrics and adjust campaign parameters to optimize results.
- Collaborate with content creators to ensure ad creative aligns with campaign objectives and brand guidelines.
- Stay updated on industry trends and platform updates related to social media advertising.
- Ads analysis
- Proven working experience in social media marketing or as a Digital Media Specialist
- Excellent consulting, writing, presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and with good multitasking and organisational ability
- Creative thinker
- Fluency in English & Mandarin
- Work from Home
Vacancy posted 13 days ago
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