Media Implementer and Buyer (Fresh Graduate)

Media Implementer and Buyer (Fresh Graduate)

• Full-time

About Publicis Groupe

Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s third largest communications group. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients' own transformation.

This model, with a country led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.

It breaks down the silos between Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health making them work seamlessly and efficiently to help clients transform marketing and business at scale.

Responsibilities:

• Optimize media campaigns based on clients' buying metrics delivered post buys.
• Utilize TV ratings trends and Reach/GRP curve analysis to forecast future ratings and apply these learnings in TV implementation and optimization.
• Understand local sentiments such as seasonality and content type for accurate forecasting.
• Engage actively with media owners to manage current TV scenarios impacting our campaigns.
• Use media information to hold discussions with media owners and clients.
• Understand the role of alternative marketing and media options within the overall marketing mix.
• Display knowledge of news circulation channels for effective information dissemination.
• Reconcile with media owners on bookings and billings.
• Ensure quality control in bookings and accuracy before sending out.
• Ensure media bookings and invoices tally for efficient finance invoicing.
• Check print quality on tear-sheets, broadcast logs, and digital invoice matching.

Minimum Requirements:

• Minimum Diploma in Business/Finance/Data Analytics/Statistics.
• Demonstrated proficiency in written and verbal communication skills in English.
• Dedication to clients and team colleagues.
• Ability to deliver under pressure and manage timelines and production.
• Meticulous and structured approach.
• Curious character, proactive, and believes in asking questions to get ahead.

Employee Benefits:

• Generous leave entitlements, including birthday leave, rest day, and family care leave.
• Additional company closure for all four major festive celebrations.
• Cashless comprehensive medical coverage, including access to a panel clinic, dental, and optical care.
• Life and personal accident insurance and group hospitalization and surgery.
• A hybrid working schedule with Friday disconnects.
• Rest, Relax & Recharge - office closure last week of December every year.

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