Job Responsibility
- Plan and execute all digital acquisition activities (for mobile app and website) using different social media ads platforms.
- Work on a budget to reach maximum KPI keeping the CAC at the optimum level.
- Manage communication with multiple vendors and third-party trackers in order to achieve acquisition objectives.
- Measure and report performance of all social media marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Do campaign acquisition fraud monitoring and take actions to minimize the fraud numbers.
- Plan and create a small-scale A-B test campaign to optimize campaign and creative performance better.
- 2 – 3 years agency experience preferred
- Proficient in English, Mandarin & Bahasa Malaysia
- Understanding of rich media, dynamic creative & video units
- Independent, proactive and work well under pressure
- Highly proficient in using digital ads platforms such as Facebook Ads, Google Ads, Twitter Ads
- Familiarity in AI tools
- Location Near Subang LRT & KTM
- Parking Allowances
- 13th month salary
- Medical Benefits
- Birthday Leave
- Team building/Annual Dinner/Birthday Celebration
- Every Friday WFH
Vacancy posted 11 days ago
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