Marketing Manager

The role of a Startup Marketing Manager is crucial in driving the growth and visibility of a startup. This position requires a combination of strategic thinking, creativity, and hands-on execution. We are seeking a dynamic and results-driven Startup Marketing Manager to join our growing team. The ideal candidate will have a strong background in marketing, with a focus on startups and a proven track record of implementing successful marketing strategies. This role requires a versatile skill set encompassing digital marketing, content creation, branding, and campaign management.

• Collaborate with the leadership team to understand business goals and objectives and develop marketing strategies accordingly.
• Create and execute digital marketing campaigns across various Google Ads, Facebook Ads, analyzing performance and making data-driven recommendations.
• Produce compelling and engaging content for blog posts social media updates email campaigns and website content to maintain consistent messaging and brand voice.
• Strong understanding on lead funnel especially TOFU,MOFU and BOFU.
• Able to plan long term content strategy including lead nurture and turn into hot lead.
• Develop and maintain the company's brand identity and work on brand positioning and differentiation strategies.
• Plan and coordinate both online and offline events to promote the company and engage with the target audience.
• Utilize analytics tools to measure and report on marketing campaign performance providing regular updates to the leadership team.
• Collaborate with cross-functional teams to align marketing efforts with overall business objectives.

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; JOB REQUIREMENTS:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in a marketing role, preferably in a startup environment.
• Strong understanding of digital marketing, content creation, and branding.
• Excellent communication and interpersonal skills.
• Ability to work in a fast-paced and dynamic environment.
• Proficient in using marketing tools (Hubspot CRM) and analytics platforms.
• Creative thinker with the ability to generate innovative ideas.
• Proficiency in Mandarin is considered an advantage