Manager, Credit Card Acquisition

Job Description

• Drive and implement new credit card acquisition strategies and campaign to grow the credit card base and increase overall customer spending and active ratio of the cards portfolio
• Manage and work closely with sales channels to ensure card issuance achievements are in line with KPI
• Analyze the performance by sales channels for development / improvement to drive growth
• Identity opportunities on credit criteria / policy to improve customer on-boarding experience and card approval
• Implement credit card onboarding journey including product bundling to cross sell to other products to increase credit card penetration into the portfolio
• End-to-end campaign management, development, approval communication and fulfillment
• Managing online aggregator performance and review and overall reporting of acquisition performance and tracking
• Track, monitor and analyse the effectiveness of campaigns for improvement and optimization.

[Apply now at ; JOB REQUIREMENTS: Requirements

• Minimum Degree holder in Business, Finance or any related fields.
• Minimum 5 years of working experience within consumer/retail banking, preferably in acquisition/product/portfolio management role and/or marketing campaign.
• Excellent command in English and Bahasa Malaysia.
• Proficient in Microsoft Excel and Power Point
• Experience in business analysis and/or project management would be an advantage.
• Able to lead and manage a team