Executive, Peformance Marketing Job Description Template
Our company is looking for a Executive, Peformance Marketing to join our team.
Responsibilities:
- Strategically build, manage and optimize User Acquisition campaign on major platform (Google, Facebook, Instagram, Apple Search Ads);
- Analyse campaign performance and make statistically stable and relevant optimizations and recommendations ;
- Collaboration with brands and agencies on digital campaign;
- Closely monitor campaigns performance to ensure KPI and campaign objectives are met ;
- Assist manager in research and explore of new products and services ;
- Work with internal teams for promotion assets creation. Manage the promotion assets with game developer and agencies.
Requirements:
- Good analytical, campaign optimization, problem solving and time management skills ;
- Knowledge of digital marketing preferred (SEO, SEM, EMD, CPI, CPA, CPC, PPC) ;
- Passion to mobile games is a plus;
- Familiarity with ad formats and monitoring tools in major platform (Google, Facebook, Instagram) ;
- Language ability (English, Chinese, Bahasa);
- At least 1 year experience in related field;
- Good in marketing / promotion assets management skill ;
- Creative and a good team player.