Pay-Per-Click (PPC) Specialist

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Pay-Per-Click (PPC) Specialist Job Description Template

Our company is looking for a Pay-Per-Click (PPC) Specialist to join our team.

Responsibilities:

  • Conversion optimization;
  • Monthly and Weekly PPC Reports;
  • Analyze and report data from AdWords and Bing, spot trends, and drive growth;
  • A/B Testing of keywords, ads and landing pages;
  • Drive strategy and optimization for PPC accounts;
  • Creation of Ads;
  • Build campaigns from scratch as well as optimize existing accounts;
  • Create ad copy and PPC landing pages and split test them;
  • Manage research, setup, and implementation of PPC accounts;
  • Manage and track campaign deadlines, performances, budget and ROI.

Requirements:

  • Facebook Ads;
  • organizing and planning;
  • Minimum 2-3 years’ experience in PPC/SEM;
  • Life-long learner;
  • Market Research;
  • Strong excel skills;
  • Strong analytical and math skills;
  • Creative thinking;
  • Google Analytics certified;
  • Sales and Marketing Knowledge;
  • Google Analytics;
  • AdWords certified;
  • Proven track record of developing and running successful Google Adwords and Bing Adcenter campaigns;
  • Google Adwords.